A while back, the phone company dropped off two hefty-sized phone books on our driveway. Hauling in these not-so-small volumes got me thinking about the environmental consequences. Are phonebooks really necessary in the age of Google and superpages.com? While not everyone in the U.S. has internet access, yet for that large swath of the majority who do, why not offer an opt-out? It could be a simple check-box form (e.g., No/I don’t want to continue receiving phone books
; Yes/I want to continue receiving phone books
). They could promote it as a Green initiative.