A couple of days ago, I was skimming the headlines in Fast Company, and read about a new search engine called Duck Duck Go. So I gave it a try and after a few successful preliminary searches was impressed enough to try it out as my default engine for a couple of days.
Here are just a few, initial impressions …
- Clean, simple interface
- Easy one-click step for adding it to your favorite browser (e.g., Firefox, Flock)
- A Zero-click Info box that gives you a concise description of your search term at the top of your search results. For example, if you entered the search term Bioinformatics, you would see a concise, one-sentence description set off at the top of the page inside a red border.
- A clever and very simple way to filter your search results (e.g., YouTube, Flickr, Twitter) by clustering all your options as tight box of more than 25 icons in the upper-right of the page.
So after two solid days of Duck Duck Go as my default, I’m leaning towards Fast Company’s conclusion. Okay, maybe it’s got a bit of a silly name, but maybe that’s what people thought when they first heard the name Google way back in the 90s.

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